Manchester City Announces New Partnership with Italian Fashion Brand, C.P. Company.
Manchester City has announced a new multi-year partnership with Italian fashion brand C.P. Company. This collaboration celebrates the longstanding connection between Manchester and the Italian brand, which began in the 1980s through genuine engagement with football fans.
United by a rich industrial heritage and a deep connection to music, both entities symbolize the dreams and aspirations of generations. They honor the past while looking forward to the future, representing a blend of history, subculture, and passion.
As the Official Style Fashionwear Partner of Manchester City’s men’s first team, C.P. Company will design an exclusive fashionwear collection to be worn by the team’s players, coaching staff, and executive management during UEFA Champions League away fixtures and other selected matches. This collection includes the iconic Goggle Jacket, customized with co-branded lenses and embroidered logos.
The garments are designed in the signature colors of C.P. Company (Navy Blue) and Manchester City (Light Blue).
Throughout the partnership, C.P. Company will also support City in the Community’s (CITC) Healthy Goals program, which includes renovating three community and school pitches.
Kaitlyn Beale, Vice President of Global Partnership Sales at City Football Group, stated, “We’re pleased to announce a new partnership with C.P. Company today. Both Manchester City and the Italian brand play a key role in football culture in the UK and beyond, with passionate followers and a shared commitment to embracing new trends and innovation. We’re looking forward to working with C.P. Company over the coming seasons.”
Lorenzo Osti, President of C.P. Company, added, “Our partnership represents an exciting journey from Bologna to Manchester, where two visions, inspired by the same values, harmoniously merge. The aesthetic symbolism of the C.P. Company Goggle Jacket has become an icon for football fans, a project where sporting aspiration embraces and keeps its roots alive.”
images: MCFC
